Cold Email Agent
Find the right leads, enrich them and send cold emails that read like you wrote each one by hand.
Sends from your own mailbox or Instantly, within daily limits.
Join the communityCold email that doesn't read like cold email
Most cold email fails before it is opened: the wrong list, stale data and a template everyone has seen.
- Lists built from stale or unverified contacts
- Templates with a first-name merge and nothing else
- Juggling a data tool, a writing tool and a sending tool
- [ok]lead data: Built-in Apollo data and company signals
- [ok]personalisation: Written around a real signal for each company
- [ok]context: Shared memory with your LinkedIn and research agents
- [ok]cost: One agent, from $29 a month
How the Cold Email Agent turns an ICP into replies
- 01
Define your ICP and offer
Who you sell to and what you offer, in plain language.
- 02
Find and enrich
It pulls matching contacts from Orbit's built-in Apollo data and adds company signals, so every email has a real reason to exist.
- 03
Write and send
It writes a personal, plain-text email for each lead and sends it from your connected mailbox, or through Instantly if you connect it. Replies are drafted for you.
Subject: the new Rotterdam route
Saw you opened the Rotterdam route last month. Teams usually hit the same wall a few weeks in: quoting slows down because the data lives in three places.
We cut quote time roughly in half for a similar team. Worth a 15-minute look next week?
Everything you need for cold email that gets replies
Built-in lead data
Apollo contact data and company signals are provisioned by Orbit. No data subscription to manage.
Signal-based personalisation
Each email is written around something true about that company, not a merge field.
Your mailbox or Instantly
It sends from your connected Gmail or Outlook within its daily limit, or adds leads to an Instantly campaign for volume.
Replies in your pipeline
Every send and reply is tracked in your People pipeline.
Shared memory
It knows who your LinkedIn agents already spoke to, so nobody gets hit twice.
Runs on a schedule
New leads found and emailed every day, without you touching it.
Will this burn my domain?
Every email is personal, plain text and sent within your mailbox's daily limit. For higher volume, connect Instantly and it adds leads to your campaign instead.
- ✓Plain text, no links, no images, no tracking
- ✓Stays inside your mailbox's daily send limit
- ✓Never emails someone who said not relevant or unsubscribed
- ✓Replies are drafted for you, not sent
- ▍
Why Orbit's Cold Email Agent vs. other tools or doing it yourself
| doing it yourself | single-purpose tools | orbit cold email agent | |
|---|---|---|---|
| Lead data | Manual research | A separate data subscription | Built-in Apollo data and company signals |
| Personalisation | Slow, one by one | Merge fields | Written around a real signal for each company |
| Context | In your head | Per campaign | Shared memory with your LinkedIn and research agents |
| Cost | Your time | Data, writing and sending tools | One agent, from $29 a month |
Simple pricing for everyone
The Cold Email Agent runs on any Orbit plan. Start free, upgrade when you add more agents.
100 credits to start, then 5 a day · 3 agents
2,900 credits · 10 agents · 1 social account
6,900 credits · 20 agents · 3 seats
14,900 credits · unlimited agents · 10 seats
Cold Email Agent: common questions answered
?Do I need an Instantly account?+
No. It can send from your connected Gmail or Outlook. If you already use Instantly, connect it with your API key and the agent adds leads to your campaign.
?Where do the leads come from?+
From Orbit's built-in Apollo contact data, filtered to your ICP, with company signals added for personalisation.
?How many emails does it send?+
Only as many as your mailbox's daily limit allows, spread out through the day. Use Instantly if you need more volume.
?Will it email someone my other agents already contacted?+
No. It checks shared memory and your People pipeline before sending.
?How much does it cost?+
Every agent runs on your Orbit plan. The Free plan starts with 100 credits and adds 5 a day, and paid plans start at $29 a month for 2,900 credits. Runs and data lookups use credits, so a quick check costs a few and a long research or outreach run costs more. The in-app Spend view shows exactly what each run used.
Agents that work well with this one
Apollo to LinkedIn Agent
Pulls a filtered Apollo list of your ICP, connects on LinkedIn, then opens with their biggest problem.
- Invite sentVP Sales · 40-person SaaSLikely problem: reps spending hours building lists
- RepliedFounder · 12-person agencyLikely problem: pipeline depends on referrals
LinkedIn Growth Agent
Finds your ideal customers from what they post, connects, then follows up on their post.
Investor Outreach Agent
Finds investors actively backing startups like yours and emails them a short, traction-first note that gets read.
Subject: $38k MRR, 14% month-on-month
We help logistics teams quote in minutes instead of days. $38k MRR, growing 14% a month for six months, 3 of our last 5 customers came by referral.
Put the Cold Email Agent to work
Enter your website. Orbit reads it, sets the agent up for your business and it starts working.